Site Description

As web applications and social networks continue to grow and become mainstream, more and more employers are using them and Google to scan candidates. It’s easy to have questionable content posted either on one of your accounts or one belonging to your friends. Often that questionable content is enough to remove you from consideration for a job.

Luckily, the fellas over at Brand-Yourself.com have come up with a service to combat that problem. Their website takes an aggressive approach towards improving your online presence by helping you create content that reflects a better side than that Facebook photo of you doing a twelve foot beer bong in college. How exactly that’s done is pretty impressive. Equally impressive is how well they explain their service. They have a video that shows the process in detail and it’s so good I decided to save myself some time and post it below.

About Brand-Yourself.com

The Brand-Yourself team, led by Pete Kistler, is compiled of Syracuse University students and recent graduates. They joined together with the intention of designing “tools to establish, track, manage and improve our web presence.” The result is a web service that is effective and simple to use. They have already garnered numerous awards and acknowledgements including a nomination as one of five finalists for Entrepreneur Magazines 2009 College Entrepreneur of the Year.

What I Liked

This website will only continue to gain momentum as it becomes evident that your internet footprint can be a critical factor in whether or not you get a job. I like that Pete and company have found an untapped need and are well on their way toward servicing it. When the rest of the world catches up they’ll have a great jump on the competition.

The part that I’m most impressed with is the ease of use. Not everyone has the technical skills necessary to start a webpage on their own. With Brand-Yourself you don’t need to do so. Anyone with the basic skills to write an email or create a Word document can excel using the tools offered at Brand-Yourself. The interface is a clone of WordPress without the need for servers and hosting plans. The result is a well-crafted webpage that reflects the user in a professional light.

A number of high quality tools are available for your use once you sign up for an account. The Web Presence Breakdown organizes your online appearance by finding your social networking accounts and linking them together. This allows you to easily monitor how they look to a potential employer from one simple location. The Breadcrumb Tracker collects all the digital snippets that are associated with you online. If someone’s left a comment about you somewhere, the Breadcrumb Tracker will find it and you can monitor how it affects your professional appearance.

The site is continuing to grow as new tools are developed. The Recommendation Engine is a yet to be released tool that uses your skills and expertise to determine the next step toward developing a noteworthy web presence. Brand-Yourself likens it to your own personal career coach.

Another tool that is coming soon is the Hireability Monitor. This tool notifies you immediately in the event of a change in web presence. By doing so you’re able to make the necessary adjustments to be sure you’re image is not damaged too badly.

Because you can only do so much to control how others portray you online, the best way to combat negative content is to overwhelm it with positive stuff. By creating a website at your personal domain you’re able to direct people to it, showing them the side of you you want them to see. When you give them a place to go to find good information it limits the likelihood they’ll look around long enough to find the bad stuff.

What I Didn’t Like

There’s not too much to dislike from a concept perspective. The idea is right on track with addressing the most common internet problem currently experienced by young people – a damaged image due to negative web content. Using Brand-Yourself will definitely help you get that image better under control.

There is a small cost associated with this service (3 months/$34.95 $24.95), which I think is both fair and affordable. The hangup for me comes with my being conditioned to receiving many online services for free. I don’t think they’re wrong for charging for a service that most cannot replicate on their own, however I can see the costs to be a small barrier to entry for some people. The alternative option is them putting adds on your personal website, which undoubtedly will take away from your site’s professionalism.

My suggestion, in case they’re listening (and care what I think), is to have both a free and paid version. Currently, you can register for a trial account, which of course they hope will lead you to purchasing a paid account. The free plan I propose is the same as the current trial plan, only with sponsored ads on the personal webpages and limited use of tools. I wouldn’t change the paid version. Eventually many users would see the value and seriously consider an upgrade. Even those that didn’t would still bring in ad revenue. The end result would be a larger user base and mailing list to solicit future sales.

Of course that’s my outsider’s opinion. I’m sure they wouldn’t be getting the attention they have from Entrepreneur Magazine if they hadn’t done their research and carefully thought things out. Despite my ramble on their pricing strategy, I still think they’re onto something and can find no real fault with what they’re doing.

The Final Word

For both the Brand-Yourself.com crew and young professionals concerned about their image, this website is a winner. If you’re someone who is concerned what potential employers might think if they Googled your name, this is definitely a site you need to look into.

Brand-Yourself.com

Site Description

I wasted a lot of time in college. In fact, I probably wasted the equivalent of a full-time job just hanging out. That’s 40 plus hours of watching TV and playing drinking games every week. Not something I’m proud of. But definitely something that happens to many students. Thankfully, there’s a site out there that aims to help you become more productive in your down time.

College-Startup.com is a blog about how anyone can run a successful business from their dorm room. Regular posts discuss topics that are motivational, helpful, and original. The site is laid out like a typical blog, with content along the left side and a navigational sidebar along the right. There is very little flash, which highlights the content. This is good, since the content is usually very, very good.

College-Startup is not your typical entrepreneurial blog. Instead much of the information is directed at how a college student can or should handle situations that come up when starting and running a business. For many reasons this is different than someone running their business full-time. Availability of resources, time management, start-up capital and more is extremely different under the circumstances faced by someone in college. This blog stays focused to that niche, while also addressing situations all entrepreneurs are familiar with.

About College-Startup.com

College-Startup was started by a student from Ohio State named Ben Bleikamp. It doesn’t say what year he began the site, but the archives go all the way back to November 2005, so we’ll go with that. Originally Ben began College-Startup as a way to help and encourage college students to confidently start businesses while still in school. That goal has been more than met. In fact, the reigns have since been handed over to a couple individuals who’ve made it their goal to continue reaching college students and also to help all who would like to be entrepreneurs but need a small nudge to get started.

What I Liked

Over the past couple years I’ve been stopping in periodically to read College-Startup.com and have always left more knowledgeable than when I arrived. If you’ve never visited this site before you’ll find hours worth of archived content, most of which is still very relevant.

If you come back to the site after lengthy absences like I do, you’ll quickly realize how reader-friendly their diverse categories are. You can find the topics that interest you quickly and easily. Most blogs are like this by design, but College-Startup has drilled down the categories into very specific niches.

From a design standpoint, the color scheme is easy on the eyes, making the articles easy to read. There is a distinct separation between the content section and the sidebars, which have red backgrounds and white font.

I really like that College-Startup doesn’t try to be anything that it’s not. It’s a blog that puts out excellent content related to entrepreneurial ventures and that’s where 100% of the focus goes.

What I Didn’t Like

I’ve praised College-Startup for its simplicity and my thoughts on that haven’t changed. Accessibility to archived content is good, but I’d like to see a page that lists post titles for each month. Currently, the archives list about five posts per page, with an excerpt from each.

This isn’t bad, only a bit clunky. If there was a month with 30 posts you’d have to click through five or six pages to see them all. Again, not the most devastating issue, but a site that has such solid archived content should make it as easy as possible for readers to wade through it.

The Final Word

I rarely leave College-Startup.com without some sort of inspiration. If you’re an entrepreneur of any age or a college student looking for some flexible ways to earn some cash, this site is an awesome reference point. The advice extends to both online and offline business and is generic enough to fit into any industry, making College-Startup.com a priceless resource for budding business people.

www.College-Startup.com

Site Description

There will always be those moments when you realize something and can’t help but think “I wish I knew that years ago”. For me HackCollege.com is the perfect example. On this website you’ll learn tricks and shortcuts for making everything about college life easier. There is no topic overlooked and nothing is off limits.

Topics range from help planning and executing the perfect party to how to construct a loft bed to maximize space. Content is presented in traditional blog form (i.e. the written word) as well as through entertaining videos.

The site layout is very basic with content on the left and the navigation in the right sidebar. Nothing more is really necessary for the site to get its information across so the contributors wisely keep things simple. Because of this, it’s rather easy to find your way through all the archived content allowing the reader to read more and search less.

About HackCollege.com

HackCollege.com was founded in 2006 by Loyola Marymount University student Kelly Sutton. The about page describes his reason for doing so as an “unprecedented curmudgeonliness” (It’s OK, I had to look it up, too.)

Gradually, over the last few years, HackCollege has grown by adding new contributors and content. Most recently, the addition of HackCollege.co.uk has brought helpful college tips across the pond to our friends in England. Plenty of the content on both sites is useful interchangeably, so really the .uk version is just some more bonus HackCollege goodies.

What I Liked

The thing I like the most about HackCollege.com is the content never really extends into the “need to know” phase of college life. In fact, you’ll get along just fine if you never read a single thing the site puts out there. It didn’t quite exist when I was in school, so I’m the perfect example. I made it through OK. However, the great part is the things you’ll learn on the site just makes college better.

For instance, it’s not essential that you know how to build the perfect $100 bar, but man, life is so much better when you do. It’s the simple things in life that matter.

Another part of what they’re doing over at HackCollege that I really enjoy is providing a little variety while still sticking closely to their niche. An example is a recent post about how to handle a ticket. Now that information can pretty much apply to anyone, but when they put the old college spin on it, it suddenly applies to their blog and others find it useful as well.

I think the most important thing about HackCollege, that really helps with their success is the likeability of their contributors. Through the ‘About’ page you can find information and links to social networking profiles for each of them. After some quick browsing there and the reading through the blog, I’ve really come to appreciate their style and outlook. They’re serious (about their business) without taking themselves too seriously (they goof off quite a bit).

I don’t know about you, but I like learning through entertainment. If I can be entertained, and still be smarter when it’s over, then I’m happy. The guys and gals over at HackCollege have that formula perfected.

What I Didn’t Like

I’m being picky here, because in my opinion there really isn’t much wrong with this site. There are a couple of things I’d do to improve it, though. For starters, from a design standpoint, I’d like to see some sort of color contrast or another form of separation between the content and the sidebar. It’s not mandatory, but I think it would make things look a little cleaner.

Also, with site navigation in mind, I would prefer to have easier access to the different HackCollege pages. They are currently listed about halfway down the sidebar. There’s a lot of good stuff on them and I think they’d get more attention if they were available in the header or higher up the sidebar. Again, not really the worst thing in the world, but I needed to pick something, that’s what I’d change.

The Final Word

It’s not often when a website is so good at being entertaining and useful. I try it here, and realize it’s not always easy. The crew at HackCollege is very, very good at it. Every college student should have its resources as part of their college survival arsenal. I wish I did.

www.HackCollege.com

For a while, PDF creation was controlled pretty exclusively by Adobe. Somewhat recently other programs have come about that will convert an existing file into a PDF. If you don’t need any of the bells and whistles that Adobe Acrobat offers and just want to convert a file, Neevia Technology has the answer.

The Document Converter eXPress is easy to use and requires nothing more than an internet connection and a file to be converted. You simply choose from a few settings options, browse for your file and upload it, and decide if you want the converted file to be sent to you via email or open up in a new browser window where you can read or save it. The image below shows the online converter interface.

As you can see converting to PDF has never been simpler. Not only that, but the converter will turn files into various other formats as well, so you’re not limited only to PDF’s. There’s a number of times when something like this can come in handy, even if you have Acrobat or another software program, so it might be a good idea to keep this site in mind.

Anyways, the reason I’m writing this post is to mention a website our travel agent gave us when we picked up our trip paperwork. (By the way, AAA is the way to go when booking Disney vacations.) The site can be found at www.wdwinfo.com. It calls itself ‘DIS’, and the only reason I can think of for that name is it’s short for Disney. I couldn’t track down an explanation, so we’ll go with that.

What you’ll find there is a complete guide to all the parks, hotels and attractions Walt Disney World has to offer. And when I say complete, I mean complete. Every single ride has its own page with a description of what to expect and an explanation of how the ride came to be.

Now this is the unofficial guide, which means it’s not sponsored by Disney, but in my opinion it’s a better resource than their site. The content on wdwinfo.com is very conversational, which makes it more entertaining to read. The official Walt Disney World site is much to corporate for me. You will get a nice little intro courtesy of Tinkerbell, but otherwise the site is more focused on getting you to book your trip than anything else.

I’ve already mentioned how thorough DIS is (that rhymed), and that’s not only for the attractions at Walt Disney World. There is also complete guides to Disney Land, the Disney Cruise Line, Disney Timeshares, and even a little nod to Universal Orlando – evil neighbor to the happiest place on earth. Like I said, it’s a COMPLETE guide to Disney World and then some.

One thing I will say, in an effort to look out for my readers, it’s probably not a good idea to check out any Disney World related websites unless you intend to take a vacation. Otherwise you just may find yourself answering to a nostalgic call from the big-eared mouse against your better judgement. You’ve been warned.

The reason I bring it up is I site I found recently reminded me of how the newspaper boys were on the verge of being run out of business and how they led a revolution to keep their jobs. In the movie they were successful and were able to continue delivering papers. Thanks to OnlineNewspapers.com the real life Newsies might not be so lucky.

This website is impressive to say the least. It’s got links to thousands of online newspapers from around the world. To be honest, unless you know exactly which papers you’re looking for or would like to read the site can be a bit overwhelming at first. The navigation is excellent, but there’s just so many papers to choose from. Thankfully, they’re listed by geographic region, name, state, etc.

One more hidden bonus that OnlineNewspapers has to offer is a link to the similarly styled Online Magazines. This page has links to hundreds of categorized magazines from around the world. I found a few broken links, but for the most part this is a solid reference.

Oh yeah, one last thing. This week when you go to tip your paperboy make sure you give him (or her) back this week’s job ads, because slowly but surely sites like OnlineNewspapers.com are putting our modern-day Newsies out of business.

You’re cleaning out an old relative’s basement and come across a strange object, one that words can’t describe. It’s some sort of decoration, and it’s old…very old. You want to know what it is, both to satisfy your own curiosity and to be sure you don’t get rid of something that might be worth a fortune. What do you do?

There’s only one thing to do in this situation. Take a picture of it and upload it on PicAnswers. There your questionable object can be observed by a community of users who will either know what it is, or give you their most entertaining guess.

I’m not sure how long this site’s been around because I couldn’t find an ‘About’ page, but the furthest back any photo that I saw went was about 1 year. In that time there’s been hundreds of interesting pictures posted. Many have been answered (correctly? I’m not sure) but some are still unsolved.

Even if you don’t have any inexplicable objects you can get lost looking through other peoples old, but cool stuff. It’s kind of like a virtual garage sale. You get to check out the junk, but there’s no concern of “accidentally” buying it.

Take a look for yourself – www.PicAnswers.com

Most recently while I was poking around on Daily Blog Tips, I came across links to their network of sites, which I’ve dubbed “The Daily Tips Network” (DTN) because I don’t believe they’ve got any other name for it. There are three sites in the DTN, the previously mentioned Daily Blog Tips, a grammar/writing guide called Daily Writing Tips and the internet scoop site called Daily Bits.

Below you can read about each of them in more detail. There are screenshots and links as well.

Daily Blog Tips

I’m not even really sure when or how I first ended up on Daily Blog Tips, but ever since the first time I was there I’ve continued to end up on the site, either through links from other blogs or through the search engines. Now I go back on my own regularly.

One of the reasons I kept finding myself on Daily Blog Tips is it’s WordPress resources. WordPress is a popular blogging platform and Daily Blog Tips has some excellent WordPress themes that you can download for free. Daily Blog Tips also has links to some helpful WordPress plugins as well. The bottom line is if you’re a WordPress user, you’ve either already come across Daily Blog Tips or you probably should give it a look.

Daily Blog Tips isn’t only for WordPress users, though. There are tons of articles on all different blogging topics from monetization to driving traffic to content creation. In fact, if you have a website (blog or not) you should be able to find some useful information. If you haven’t gone to Daily Blog Tips already, go there now. Go ahead. I’ll wait.

(Cue elevator music.)

Oh, good. You’re back. The second site in the Daily Tips Network is next.

Daily Writing Tips

Nowadays the internet makes it easy for just about anyone to start a website and post their thoughts to the web. This is fine, great really, except many people lack writing skills. Unfortunately, grammatical errors can affect the writer’s ability to earn respect from his or her readers. To fix this problem the web needs sites that re-teach English. Enter Daily Writing Tips.

Daily Writing Tips explores different areas of writing from grammar to punctuation to spelling. There are already hundreds of posts touching on very specific examples. For instance, in the Grammar Category you can read articles that explain when to use “a” vs “an” or whether you should use “its” or “it’s”. Good reads, and informative too.

One of the coolest parts of the site is the Daily Writing Tips Tests. There are only a few listed right now, but they’re a fun way to gauge where you are with your writing skills. See how well you do. Go ahead, do it now. I’ll still be here.

(pick up the Muzak)

Ok, now that you’re finished let’s move on to the third and final site of the DTN.

Daily Bits

Daily Bits is a site that discusses the trends and news of the tech side of the internet. With updates on what the major players like Google, WordPress, and Facebook are up to, Daily Bits is a dependable source for keeping tabs on the state of the web.

I like how well the site has its finger on the pulse of what’s happening on the internet. Most of the posts are relevant and timely, and even though the topic is directed towards a moderate to advanced reader, the writing style is conversational and easy to understand.

The best way to explain Daily Bits, without actually going there and seeing for yourself (which you can do in just a moment), is to share the site’s self explanation – “your daily dose of internet and technology!”.

Ok, now you can take a look at Daily Bits.

The Daily Tips Network Wrapup

I hope you’ve gotten some use from my recommendation of the DTN. I think Daniel Scocco, the editor/author/developer of the DTN sites, has done an excellent job creating this network. As I mentioned before, the sites are all the perfect amount of similar but different to stand alone yet compliment each other in a way that makes them all better.

If you’re interested in hearing more, you can follow Daniel on Twitter or go to any or all of the DTN sites and subscribe to his RSS or mailing list.

**Disclaimer**
I know I made a little point about bad grammar/spelling/punctuation in bloggers when discussing Daily Writing Tips, however, I make no claims that my writing is anywhere close to perfect.

In fact, I’d be willing to bet that even after two proofreads there will be anywhere from one to many mistakes in this post alone not to mention the rest of this site.

I guess what I’m saying is please feel free to point out any typos you might find, but keep it constructive. Even John McEnroe knows everyone makes mistakes.